AAB and Toyota officials receiving the award.
DOHA: Toyota has once again achieved success in the 2016 Middle East Safest Vehicle Awards, the premier annual award for the region’s automotive industry, winning the award in the ‘safest SUV award’ car for its popular Land Cruiser (Pride of The land).
The Transport Safety Award is one of the key highlights of Qatar Transport Safety Forum officially endorsed by the Ministry of Transport and Communication in Qatar, and held under the patronage of H E Jassim bin Saif Al Sulaiti, Minister of Transport and Communication. The ceremony is organised to recognise excellence in the field of Road Safety in the Middle East Region.
The Land Cruiser is a true go anywhere, all-terrain four-wheel drive SUV that has always exceeded expectations all around the globe. It offers elegance, sophistication and luxury while being tough and practical. Moreover, it represents a luxurious bridge between civilization and adventure while offering not just excitement but also utility. The new Land Cruiser reaffirms a tradition of quality and advanced technology. That is why when people think four-wheel drive SUV -- they automatically think ‘Land Cruiser’ as it sets the standard.
During the prize distribution ceremony Takayuki Yoshitsugu, Chief Representative, Middle East and North Africa Representative Office said “Toyota Motor Corporation is striving to make ever better cars with the best Standards of safety.
The prize distribution Ceremony was attended from AAB side by Serdar Toktamis( CEO) and Murugan R K (COO). From Toyota Motor Corporation, the attendees were Takayuki Yoshitsugu, Chief Representative, Middle East and North Africa Representative Office and Ismail Yagan Senior PR Manager Middle East & North Africa Representative Office.
