Pinoy Fiesta begins at Lulu outlets

DOHA: Lulu Hypermarket Group, like previous years, has organised the Pinoy Fiesta in a big way this year as well. The fiesta was inaugurated by Wilfredo Santos, Ambassador of the Philippines to Qatar, yesterday at Lulu Hypermarket, D-Ring Road branch, in the presence of Mohamed Althaf, Director of Lulu Group International, and various other Lulu officials and dignitaries, and senior executives from the leading organizations in the retail industry.
By organising the fiesta, Lulu endeavours to celebrate the culinary heritage and food habits of Philippines and highlight and promote the best quality Filipino food products and agricultural produce among the local community. Lulu Group has been organising the Pinoy Fiesta for many years as part of their annual food festivals. However, unlike previous years, this year they have exclusively focused on the Philippine food and food habits taking into consideration its long heritage as compared to other cuisines and the various colonial influences to which it has been subjected to in the annals of history.
Central to any Philippine meal is rice, whether it is breakfast, lunch or dinner, from north to south of Philippines. Meat and fish are also common in all dishes. It is a bold combination of the sweet, sour and spicy. Filipino palates prefer a sudden influx of flavour and it is more flamboyant in appearance. 
Filipino food is often delivered in a single presentation, giving the participant a simultaneous visual feast, aromatic bouquet, and a gustatory appetizer. Filipinos love to eat, and since they are naturally hospitable and gregarious, food is the basis of their social life.
In the vastness of innumerable islands and with so many diverse cultures and cuisines, Philippines remains unique among the most beautiful countries because of its rich natural resources and the most hospitable people. 
Philippines holds a unique position as the only country in Asia influenced by the cultures and food habits of both the sides of the Pacific — from its neighbors in the region of Malaysia, Indonesia, China, India and Mexico. Add to the cooking pot Spain and the United States, they have a vibrant mix of all these cultures, which gives them an identity among other communities. 
Extensive promotion campaigns and price-buster offers for next two consecutive weeks have been planned on many import items and in association with familiar brands viz., Mama Sita’s, Ligo, Delmonte, CDO, Lucky Me, Selecta, UFC Century etc. 
As for agricultural produce from Philippines, heavy stock of Langsat, White Onion, Parsley Curly, Philippine Mango, Garlic, Morning Glory Leaves, Beans sprout, Paksoi, Baby Paksoi, Saba, Calamanci, Guyabano, Mangosteem wild, Jicamas, Dragon fruit, Durian, Pomelo, Papaya, Tanglad, Kamote white & violet, Kamias, Ube, Rambuttan, Pandan leaves, Pineapple, Banana, Senorita Banana, Sweet corn and Hass Avocado etc. are on display and will be available throughout the festival period.
Lulu management indicated that a raffle draw has been organized for the customers who buy any of the offered items for QR25, whereby the participants are entitled to win 15 ‘To & Fro’ air tickets in the Manila sector. 
Spearheaded by the retail division Lulu Hypermarkets, Lulu Group has interests in imports & exports, Trading, Shipping, IT, Travel & Tourism and Education. 
Currently the Group operates 129 state-of-the-art Shopping Malls, Hypermarkets, Export and re-export houses, Meat processing plants, Garment manufacturing units and IT Training Institutes etc. Lulu Group International has a vast organizational structure of over 38,400 employees comprising of 37 different nationalities.